It’s Borden Communications + Design Inc. (again). The Borden Team is marketing the BaaLLS out of this new product, and also came up with the idea, developed the concept, designed the branding (and this website), wrote the copy, and of course is in charge of the ultimate customer service (oh, this is a fun hobby on the side of their daily work!).
“For years I’ve been trying to find a smart, healthy alternative for plastic dryer balls or toxic dryer sheets. After some research, common sense, and creativity (what we do everyday here), we decided as a team to put a product on the market that would save us time, money, health and the planet,” adds Lisa Borden, owner and idea girl at Borden Communications in Toronto.
The team at Borden Communications believes if you choose to get your own set of BaaLLS, you will also be getting safe and happy laundry cycles for years to come.